Marketing

how to sell

How to Sell stuff

How to sell a product or service strongly depends on your brand awareness and your specific market segment. Selling becomes easier if you have an established brand for what you are trying to sell. At the same time you still need to implement a system for selling specific items or services. In order to be successful at selling you need three mayor ingredients. A quality product or service Quality is the perception of fulfilling or exceeding your customers expectations in relation to...

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What is Marketing

What is Marketing

If you have a company and have difficulties to gain more customers or to get brand awareness, than the question "What is Marketing" is probably a good one for you to ask and analyze. I see this problem with a lot of professionals, whether they are Attorneys or CPA's, Doctors, work in Real Estate or the Mortgage industry. All of them are studied academics with at least a bachelors degree in any of their specific areas. Now the problem is, that...

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business relationship

Business Relationship

If you want long term success in any of your ventures, build the business relationship first instead of selling your product or services. People will buy from you if they trust you, no matter what you may have to offer. You have to start somewhere, why not building your personal brand? That way you can offer any product or service, as long as it is associated with your brand. Look at some of the recognized names, Dell, Apple, Microsoft, Ford, General...

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marketing concept

Marketing Concept Revealed

One of the most asked question in business is "How can I get more clients"? Simply answered, you need a marketing concept. Marketing is the key to obtaining more customers; obviously, only because you have started a business does not necessarily mean that they know you exist. There are many ways you can differentiate your marketing from the other and particularly larger companies. Don't be afraid of competition, if you market your niche in the correct way, you will have...

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